Qualifications for the honor include profitability and sales requirements, customer service and retention levels in service, among other factors. Brookdale Honda has received the award for three years running and is hopeful for a repeat performance in 2014.
The store is ranked 16th among 400, and is the largest parts operation in the upper Midwest. “Chicago is the only one that would touch us.”
In Fargo, Luther Family Buick GMC has again secured GMC Dealer of the Year honors. Sales excellence and customer satisfaction are key elements in the ranking.